ToyTalk launched in January 2006 with the aim of filling a huge gap in the world of consumer publishing. ToyTalk's editor is Eleanor de Bruin. Born in Scotland, Eleanor developed a passion for writing from an early age and had her first poem published at 13 – a feat which is less impressive than the fact that the subject of the poem was an obscure Welsh architect (and you try finding a rhyme for ‘Clough Williams-Ellis’).
Eleanor started her career in publishing as Assistant Editor of Nursery Education PLUS – a magazine and website for pre-school education professionals. In addition to her editorial role she contributed a lot of content for the magazine and website. During this time she also had a piece about her little Scottish hometown published in a collection of short stories.
Following on from her success in this role, Eleanor now works from home as a freelance writer and editor, in order to combine her passion for her career with spending time with her two small children. She regularly contributes to a number of national magazines and websites and specialises in toys, family and education.
As well as writing her future bestseller, Eleanor (named after Eleanor of Aquitaine) enjoys relaxing with family and friends, horse-riding, watching rugby, singing and song-writing, all types of music, silly puns, Thai food, piña coladas and getting caught in the rain. You can contact Eleanor at eleanor.debruin [at] toytalk.co.uk.