Zigby toys

Zigby, the star of the CBeebies animated show, will soon be the star of his own range of toys following an announcement from DRi Licensing and Martin Yaffe.

Having started out as a successful series of children’s books, written by Brian Paterson, ‘the zebra who trots into trouble’ debuted on CBeebies last October. Now Martin Yaffe has revealed that a line of toys, including beanies, cuddly toys, playsets, a ride-on, a musical TV and articulated figures, will be with us in the Autumn.

“I am thrilled to have been appointed master toy licensee for Zigby,” commented Ronnie Yaffe. “It is the perfect addition to our stable of much-loved children’s character licences. The launch range will be available in Autumn/Winter 2010, with a full complement of products in stores by 2011.”

DRi’s Alicia Davenport added:“This is another exciting step forward for the Zigby property and we are delighted to be working with Martin Yaffe on the production of what looks set to be a beautiful, colourful and appealing range of toys.”